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Recruitment Campaign

Mercy College

Mercy College was looking to refresh their look as well as combat their perceived reputation as “that small community school” by highlighting all the amazing educational opportunities available through their robust course offerings and world class group of professors.

After presenting two initial options; Come to Mercy and Profiles, the college chose to move forward with Profiles. We then explored options showcasing the stories of faculty and past & present students that prove you can get a “Big School” experience at a small, local college.